Things I read in January 2014
Feb05

Things I read in January 2014

Here is another installment to the things I read and this is for January 2014. January was a busy month for me as I ended up building 2 more affiliate sites in niches I know absolutely nothing about, but I am learning. I wish I could post details about them online but when I did this in the past the site had to be discarded and started over. I have heard this from other marketers as well, which explains why there doesn’t exist any great tutorials for building sites anywhere IMO. Anyways enough about that right! Lets get started then with a post I read over at Searchenginejournal.com which to this day makes me laugh. The title is “Why Should We Do Everything Google Says?” written by Bernadette Coleman. I love this article because it talks about exactly what I believe and that is who made Google God? Do we need to listen to all the crap that spills from their mouths? Well in my opinion certainly not and others should think about this as well. To me they are a dictatorship that feeds the people with propaganda that basically serves them well but not others. Just think about the stupid nofollow tag, where would they be if nobody used that tag on their websites? I personally would like to see a nofollow revolution. J Next I didn’t read anything but watched a video of an interview with Rand Fishkin by Jaime Tardy. Usually I do read or listen to much over at Moz.com but I did enjoy the interview. Jaime asked Rand questions such as: “Is SEO dead?” “How to rank a site” “What ways are the best use of ones time to get traffic”. Very relevant information. Stats and Trends – Are you into stats? Here is a stat I found to be unexpected by me on how many people are searching for the terms “Content Marketing” and “Link Building”. The graph follows these two terms starting in the year 2004 to the present. You can see how a search for the term link building is lowering while the search for content marketing is increasing. I guess this really represents how people are starting to market their websites. You can view the graph here. Widget Links Link widgets and Googles stance on them. Here we go again with another update from the God Google. Matt Cutts gave an update on this in a new video on Googlewebmaster tools over at Youtube.com. They have basically said these should be nofollow links if the anchors are keyword rich, hidden or low quality. What is a low quality link exactly...

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Articles and Tutorials I Read In November 2013
Dec02

Articles and Tutorials I Read In November 2013

So it is the beginning of December and I never did my what I read this month post for November and I am going to try and do one now. Although I was very busy throughout the whole month and read a ton of articles, I had one problem and I lost the file where I put the links to all the articles I read. So this creates a huge problem when you are trying to create a post on the subject when you have only a small portion of material around to create it. If this article is really short I do apologize and I am using another method of archiving the links to the sites where I find articles to read so this can not happen again. To start off with I read an article over at Search Engine Journal about spotting bad links in your webmasters account at Google. This article goes along well with my article about using the disavow tool in your webmaster tools account. The article offers some valuable tips on what makes a bad link and the criteria that will help you decide if you should disavow the link or leave it as is. This is certainly a task all of us webmasters must be doing due to the use of negative seo on competitors websites. Onto the second article recommendation I found was over at ahrefs.com blog. They covered a very crucial topic that anyone who is selling items online needs to know. How to Use Buyer Intent to Write Better Copy. Unless we can put ourselves into the buyers position and lets say shoes when shopping online, how could we ever write something of value that would or could influence a buyer into making a purchase from us. Pawel talks about buyer behaviors, buying process and types of content within the post. Also discussed is turning theory into practice while looking at how users structure their searches online. By utilizing this approach it can lead you to the answer as to what kind of content you should write to meet this shoppers needs. The next thing I delved into was I wanted to learn more about footprints and scraping using Scrapebox.  This is a tool I use often but not enough so I found a great set of tutorial by loopline on youtube. Very detailed oriented guy. So if you want to learn more about Scrapebox go here. The last item that I could find that I took interest in in November was an article I bookmarked about a month ago on SEO Traffic Hacks.  This is an article by...

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What I Have Read In October 2013
Oct31

What I Have Read In October 2013

So this month I have come across a diversity of articles that I found in various ways.  Some were found by visiting some of my favorite sites and others were found on social networks, while others were recommended to me by subscriptions I have. Anyhow, these articles I enjoyed while learning new ideas, tips, and tricks, in all aspects of Internet marketing. A New Way to Recover From Penguin and Panda Things I learned were new ways of using 301 redirects to recover from Google’s notorious Panda and Penguin updates after reading an article over at Backlinksvault.com titled “How to Recover From Google Panda / Penguin Updates Using 301 Permanent Redirects Case Study”. Luckily for me this was only about learning and not having to implement because I have been fortunate enough to not be hit by these updates on my websites. (Fingers crossed of course) My next article that I have added to my list this month is about the “Unnatural Link Penalty” and how to avoid it. Avoiding it is not completely up to the website owner though, because of negative SEO that exists today. This article was posted over at intrapromote.com and is titled “Tips for Avoiding “Unnatural” Link Building. The author made some very good points within his article. I really like the point about changing your mindset. You can find the article here. Time and Organizing Problem Solved Moving on, I was looking for more information on how to be more organized and learned of an online tool called IFTTT. Ok that is a strange anachronism is it not? So what does it mean – It means If This Then That. I won’t get into a lot of details on what it is and what it does, but if you are wanting to speed up some of your daily tasks then this could be what you need. So Sharon Hurley Hall wrote the article I found over at crazyegg.com. Sharon comprised a nice piece that gathered resources filled with tips and examples of how to use the powerful software of IFTTT effectively. She wrote about some technicalities of the software along with recipes you could implement after signing up.  This article I am talking about is called “IFTTT: Your Recipe for a Simplier Marketing Task List”. Oh, one last mention I should make about this tool, “Its Free”. The HummingBird Update Since September Google has gone and ran another Penguin update. This one is known as Hummingbird or Penguin 2.1. Did it affect you in anyway? I have seen quite a few members of Traffic Planet complaining that their sites were tanked after this...

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Articles I Enjoyed Reading In September 2013
Sep30

Articles I Enjoyed Reading In September 2013

I have been busy this month online and offline writing content for the site as well as writing content for my other sites. I have also been doing regular link building, using various tools such as Ultimate Demon, Fightback Network, and making use of Buzzbundle for traffic. I was also able to find, purchase and add new sites to my private blog network. For offline entertainment, I went hiking in the mountains, for picnics by the lake and sat and had a few drinks on my deck with friends and family. Overall it was a great month. I found time to read a few articles this month and let me tell you more about that now. If you have visited my blog back before September you might have noticed a few changes on Zwinks.org. First off I moved my blog to the top level of the domain and got rid of my ecommerce site. Next I implemented a brand new WordPress theme called Nexus by Elegant Themes. Great themes by the way if you have never heard of them check them out. Anyways, I read a couple of posts on the Elegant Themes blog that I would like to share with you. The first article I read on their blog was a customer spotlight and I want to share it because there are some very nice blogs represented. The blogs represented were from a competition for their clients for best blog and here are the winners. – http://www.elegantthemes.com/blog/customer-spotlight/introducing-the-winners-of-our-customer-showcase-contest The other article on their websites was for a free download, which has some great icons for blogs. There is not much content to read, but if you are like me and always need items to perk up a website then these icons are a valuable asset to add into ones site tools. Here is the link to the free download of the business icons – http://www.elegantthemes.com/blog/freebie-of-the-week/free-business-icons Google Authorship There were some recent changes made to how Google wants you to use authorship on your blogs. Did you know that they did not like everything on your blog to show authorship? Things like archives, categories, and the homepage should not show any authors at all. So how do you tame WordPress to not show authorship everywhere like I was doing by adding it into the header. I learnt how to implement it properly for my posts by adding some code to the single posts page and this is the tutorial that showed me how. – http://www.craigfifield.com/google-authorship-wordpress.htm Where do sites get their traffic? If you ever found yourself asking this exact question as I have in the past then the next article...

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SEO Powersuite Reviewed
Sep10

SEO Powersuite Reviewed

A while back, maybe 6 – 8 months ago I came across a piece of software by Link-Assistant.com called SEO Powersuite.  SEO Powersuite is a set of tools, 4 in all that when combined help you tackle the difficult area of performing search engine optimization for your website or websites. This toolset combines these 4 tools each of them named as: Rank Tracker Website Auditor SEO Spyglass LinkAssistant You might be asking the question do I really require 4 different pieces of software? Well the answer to that is a definite yes if you are performing these typical functions each day, week or month. Task such as: Keyword Research Keyword Ranking Statistics Analyzing your Anchors and their percentages Quality of your backlinks Where are your competitors getting links. Repairing issues with Google – Panda, Penguin algorithm Communicating with other website owners to build relationships Finding new backling opportunities, sending emails and tracking responses Well if you are like myself I have to perform these tasks above often, not only for myself and my websites but also for clients as well.  It used to be a daunting task, but after coming across SEO Powersuite and it’s set of tools my time spent on this has lessoned immensely and it could for you as well. So lets go over some of the details of each piece of the software and what functions each provides for you. Rank Tracker This software does what it says, tracks keyword position within the search engines. Knowing your position directly correlates to income does it not, so knowing this information is a must. Rank Tracker not only tracks your keywords and their rankings but also your competitors as well. You have the opportunity to track up to 5 websites and compare them all. No more manual checking needed! If you don’t like to open the software and run it each day, then why not make use of the auto-pilot settings. Set a schedule for the software and let it perform this rank tracking task for you. All you need to do is to go into the program every so often and look at the results. If you need to make a PDF of the ranking stats this is also an option to a licensed user. Lastly, Rank Tracker can also display to you the BEST Keywords to optimize your sites for. Let it show you the amount of times a keyword is searched, as well as just how difficult if the competition going to be. The team at Link-Assistant.com calls this KEI ( Keyword Efficiency Index ).  Got to love those acronyms. Rank Tracker Project  ...

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Articles I Have Read in August 2013
Aug27

Articles I Have Read in August 2013

I frequently visit many blogs online and use technorati to find sites that are getting the most traffic . The reason I do this is because I like to read what they are talking about in many areas of blogging.  Some of the areas I really enjoy reading about are Google Webmaster changes, Google Analytics different uses, SEO Tips, Different philosophies on site setup and Internet Marketing business advice, New Software and a whole lot of others. Blogging Tips Learning ways to obtain better results within the search engines is always a bloggers quest and this month I read a great post titled “Top 9 SEO Tips for Web Masters and Bloggers”.   This article listed some of the usual things most of us take for granted when creating our posts on our sites but it is always good to be reminded of the little things we forget.  I know as I forget many things very often and my beautiful wife is very kind to give me a heads up.  Mental exercises could certainly give me a boost. Next I came upon another great post on Problogger.net about a very important and relevant topic for all bloggers and that post was “Building a Blog Brand, Posting Frequency and Choosing a Niche”. Darren Rowse discusses in his post the important rules for building brand, something I am underway on for Zwinks.org. He makes a great reference to Jeff Bezos of Amazon which totally makes a lot of sense. Next he tackles choosing a niche and the ever popular question of “Profitability vs Personal Interest”. Last and maybe most important is what rate should we be posting to our sites. I know I struggle keeping a regular posting schedule and realize what I have been doing on my blog is not good enough so as summer ends I am in process of rectifying this by becoming much more organized. Content Writing content that has good value, that is longer then 400 words and is not just rehashed mumbo jumbo takes a lot of effort by us bloggers.  Protecting our content is highly important as these articles are valuable and is what brings traffic and people to our websites. So how do we go about protecting our assets on our blogs? I came across a post on Kissmetric’s blog by Olivia Rose that can help us with the various ways we can protect ourselves as well as find and get the stolen content removed from the internet. This post is titled “5 Easy to Use Tools to Effectively Find and Remove Stolen Content”.  At some point in time every website owner comes across this...

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