Articles I Have Read Recently You Might Like
Big Brands and Google
I started out by heading over to one of my favorite sites to find out what is going on in regards to the internet at a site called Search Engine Land. I read an article by Chris Cemper about Interflora being removed from Googles index right after Valentines Day and reappeared a week before Mother’s Day in the United Kingdom. His article looks into What Did They Fix & How Did They Come Back So Fast? What this article really shows is how big brands have power online and how other small sites that are Mom and Pop type sites really are far down on the totem pole at Google. It is a shame but it does look to be true. You can read the article by clicking here.
SEO Ranking Factors 2013
Another article I had the pleasure to read was over at businessbolts.com by author Lisa Parmley. She looked into the SEO ranking factors at Google for 2013. The point of this study was to analyze factors in the ranking of sites within the top ten of Google’s listings. One conclusion they came upon that I totally agreed with 100% was the article length when ranking. To find out their results you can read more by clicking here.
Google Analytics Tips
Being fairly new to using analytics on my websites I have been in search of videos and articles on how to utilize this tool more effectively. Sometimes I think I need to get a degree in mathematics and computer science to use some of these, as they are certainly very robust. Even if I did get those degrees I still would probably only use about 25% of Google Analytics at best. Currently I track downloads, social sharing, affiliate clicks and the usual stuff and am curious to learn of others things I can do. This article by Matthew Woodward called “How To Increase Traffic With My Custom Google Analytics Profile” gave me some great insights to other things that I can achieve with the tool. To read his article click here.
Blogs and Blog Search
Google has mentioned this very often how content is the king, and new content feeds their machine. I wanted to understand more about how to repurpose my content so as to make it go further, rather then having to create new content all the time. Over at Search Engine Journal an author named Marcela De Vivo wrote a great piece all about this topic with some wonderful tips for repurposing content. Marcela certainly had ideas that I would have never thought of. Read the article by Marcela by clicking here.
My last item to add to my recently read articles list is one by John Chow over at JohnChow.com. His article I found to be a pleasure to read personally not for any business reason. What this articles called “We All Start From Zero” did was bring some old memories for me of when I started online and how things have changed and evolved for the better for any body who wanted to get started blogging or marketing online. I feel this is a good read for just about everyone so for those who want to read it please click here.