Grimes Ushers in a New Era of Internet Infestation
Claire Boucher, known as Grimes, has always sounded like the internet itself, reflecting its chaotic nature for better or worse. Have you ever mistaken a shadow in your kitchen for a cockroach? Your brain signals danger, sensing an unseen, creeping menace. Yet, on closer inspection, everything remains normal. The uneasy feeling lingers, much like the experience Grimes taps into.
"Artificial Angels" and the 2025 Internet Experience
Her music video for “Artificial Angels” captures the unsettling sensation of living in an internet-immersed world in 2025. The visuals include numerous establishing shots reminiscent of generative AI demos. Grimes dances alongside ever-changing AI companions created by Grok. The video features cavemen smoking cigarettes branded with the OpenAI logo, adding a surreal edge.
- Erratic cartoon overlays evoke the overwhelming impact of content generated by those obsessed with information excess.
- The song opens and closes with a deliberately primitive AI voice stating,
"This is how it feels to be hunted by something smarter than you."
Cultural Reflection Through Art
This combination of music and visuals mirrors the anxiety and confusion of the digital age—impressive yet fleeting, shocking yet soon forgotten, much like encountering a dead animal on a morning walk.
“This is how it feels to be hunted by something smarter than you.”
Grimes' "Artificial Angels" distills the neural chaos of internet culture into an immersive audio-visual experience, capturing our ambivalence toward AI-driven reality.