Mattel Executive Shares Reaction To MASTERS OF THE UNIVERSE Director's Cut Screening: "[I Was] Blown Away"

Mattel Executive Shares Reaction To MASTERS OF THE UNIVERSE Director's Cut Screening

Masters of the Universe is one of 2026's most highly anticipated movies, and Mattel's Robbie Brenner has shared her reaction to a recent screening.

Mattel aims to bring its famous franchises to theaters, following the success of Barbie, which grossed over $1.4 billion at the worldwide box office in 2023.

Robbie Brenner, President of Mattel Studios and Chief Content Officer, visited the reboot's set and reflected on her experience:

I went and visited the set last year, and out of all the movies that I’ve worked on in my entire life — even Barbie — it was [the biggest]. I think we took over two or three sound stages. [Characters] walking around that are eight feet tall.

Author's summary: Mattel executive shares reaction to Masters of the Universe screening.

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