The importance of your local: ‘so much more than something to drink’

The Importance of Local Hospitality

New research from Zonal, CGA by NIQ, and UKHospitality highlights the significant role hospitality plays in British communities.

A survey of 5,000 British adults found that 69% of respondents believe hospitality is important to their communities, with pubs being the most valued local business.

69% of Brits say hospitality plays an important role in their communities

Author's summary: Hospitality plays a vital role in British communities beyond food and drink.

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Morning Advertiser Morning Advertiser — 2025-10-15

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