Revolutionizing Travel Planning with ChatGPT
Tripadvisor's head of data and AI, Rahul Todkar, believes that the ChatGPT app will revolutionize travel planning by combining traveler reviews with personal preferences.
Marriage of rich data with travelers' personal preferences in the ChatGPT environment creates something like "magic"
Tripadvisor houses over 1 billion reviews and contributions from users, with a subset of content publicly available to search engines. However, there is more rich content behind what's public, according to Todkar.
- Connecting user information to reviews is important
- Recognizing the context of user-submitted reviews and travel styles is key
- Combining clickstream, financial, and transactional information with reviews enhances understanding
Author's summary: ChatGPT to revolutionize travel planning with AI.