In light of accelerating digital disruption and rising geopolitical tensions, innovation remains a key success strategy among global multinational firms.
As few firms are able to continuously turn internal ideas into new offerings, an increasing number are turning to their supply networks as a vital source of external knowledge and innovation outcomes.
In contrast to investing in internal research and development (R&D) capabilities, today’s competitive edge often comes from learning within firms and from suppliers.
The firms that win on innovation don’t just add suppliers—they cultivate
Author's summary: Innovation through supply chain networks.