Behind the Scenes of Dentsu Digital Inc.'s First AI Business Ideathon: How We Fostered Internal Culture

Behind the Scenes of Dentsu Digital Inc.'s First AI Business Ideathon

Dentsu Digital Inc. held its inaugural AI Business Ideathon, where employees leveraged AI to propose diverse ideas, ranging from operational efficiency improvements to new business creation.

The Ideathon attracted over 500 submissions and engaged the entire company, producing notable outcomes. The organizing committee shared their insights on the behind-the-scenes mechanisms that made this event successful.

We have always had a corporate culture with a high level of interest in AI, and we take pride in the fact that each employee is keenly attuned to the new possibilities of AI.

Author's summary: Dentsu Digital Inc. held a successful AI Business Ideathon.

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dentsu-ho.com dentsu-ho.com — 2025-11-05

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